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SAM HOUSTON RACE PARK HOSTED SUCCESSFUL JULY 4th HOLIDAY WEEKEND

Highlights of the Weekend Included Dollar Day, Vans Warped Tour, Live Racing & Festive Fireworks July 2-4, 2009!

    

HOUSTON (July 8, 2009)—Sam Houston Race Park (www.shrp.com) witnessed more than 60,000 visitors over the July 4th holiday weekend which included Dollar Day at The Park, the 15th Anniversary Vans Warped Tour, and the July 4th Celebration featuring family fun, live racing events and a festive fireworks display.

“We look forward to this weekend every year and were thrilled with this year’s turn out,” said Andrea Young, President and Chief Operating Officer, Sam Houston Race Park.  “We offered guests a fun, affordable and family-friendly option for the weekend with our popular Dollar Day event as well as with our annual July 4th programming and it proved to be a success.  In addition, it was great to welcome back the Warped Tour and integrate our live music series with live racing events for the weekend.”

The weekend celebration kicked off on Thursday, July 2 with Dollar Day at The Park presented by Star Tex Power, Hebrew National Hot Dogs and Dreyer’s Ice Cream, where parking, live racing general admission, live racing programs, hot dogs, sodas, ice cream and draft beer were available for just $1.  This is the second Dollar Day event at The Park this summer, the first of which was held on Memorial Day.  Both days were met with large attendance, more than 3,000 alone on July 2, and an abundance of families on-hand for racing events.

The excitement continued on Friday, July 3 with the 15th Anniversary Vans Warped Tour (www.warpedtour.com), where more than 13,000 music fans gathered in West Lot of The Park for one of the biggest concert and extreme sports festivals of the summer.  The line up included more than 50 bands playing on seven stages throughout the day.  Highlights of the 2009 line up were: 3OH!3, Less Than Jake, Underoath, Bad Religion, Thrice, The Devil Wears Prada, The Ataris, Saosin, Dance Gavin Dance, Senses Fail, InnerPartySystem,  and Shooter Jennings

In addition to the music, live racing took place on Friday evening featuring Guys Night Out presented by Houston Press, 93.7 The Arrow and 94.5 The Buzz. 

The weekend’s most anticipated event, the annual July 4th Celebration was attended by more than 33,000 people.  The All-American event offered a variety of free games and activities for kids of all ages in the Fun Zone and infield area of The Park, live music from Charles P and the 10% (www.myspace.com/cpandthe10), and entertainment from Barks 5th Avenue (www.barks5thave.com) and their Disc-Functional Frisbee Dog Team. 

The evening’s live racing events, which included a special 5 p.m. post time, featured an 11-race card with three stakes races: the $24,250 Silestone Stakes, a 350-yard race for Texas-bred fillies and mares three years of age and up, claimed by favored horse Racing Streak; the $16,675 Colors of the Alamo Paint Futurity won by 2-year old colt Judys Rocket To Cash; and the $10,500 Colors of Texas Paint Stakes, which was won by 3-year-old filly Corys Doll.

The highlight of the evening was The Park’s fireworks show and patriotic music montage provided by 107.5 The Eagle.  The show was briefly interrupted by a small fire at the launch site, which was quickly extinguished by the Houston Fire Department.  The show quickly resumed and offered guests a delightful display of large-scale, colorful fireworks.

“The Park works closely with the Fire Marshal and the fire department to ensure the safety of all our fireworks shows.  The site was wet down prior to the event, however a small fire occurred near the launch site but the situation was handled quickly and professionally, allowing the show to continue as planned,” said Wayne Hodes, Senior Vice President and Chief Sales & Marketing Officer, Sam Houston Race Park.

The July 4th Celebration was supported by media partners Houston Press, FOX Sports Houston and 107.5 The Eagle.

As part of the weekend’s events and activities, patrons had the opportunity to tour The Bud Light Lounge Thursday through Saturday.  The Bud Light Lounge consisted of four distinct areas offering guests a free, fun, engaging, highly interactive hospitality and refreshment experience.  Visitors enjoyed music videos and trendy lighting in a climate-controlled oasis during the day and a club-like atmosphere in the evening.

Live racing continues in July with $1 Pony Beer Night every Thursday, Guys Night Out presented by Houston Press, 93.7 The Arrow and 94.5 The Buzz every Friday and Value Day every Saturday.  The Verizon Wireless Summer Concert Series on the Bud Light Stage continues with performances from the Eli Young Band (July 11) and Cross Canadian Ragweed (July 18).  For more details on upcoming racing and concert events, visit www.shrp.com.

Sam Houston Race Park is Houston’s premier racing and entertainment facility, located 15 minutes from downtown Houston, and offers a variety of attractions including 19 luxury suites overlooking the race track, The Pavilion Centre, and award-winning dining options at the Winner’s Circle Restaurant and Jockey Club.  The Park’s newest addition, The Showgrounds, is an all-ages venue that hosts annual Country, Classic Rock and Contemporary concert events throughout the year.  For more information on upcoming shows, events and tickets, please visit www.theshowgrounds.com, www.shrp.com or call 800-211-3381.

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